1. COMMITMENT. I am committed to the Vision, Mission, Culture and success of Sign Station, its current and future team, and its clients at all times.

2. OWNERSHIP. I am truly responsible for my actions and outcomes and own everything that takes place in my work and my life. I am accountable for my results and I know that for things to change, first I must change.

3. INTEGRITY. I always speak the truth. What I promise is what I deliver. I only ever make agreements with myself and others that I am willing and intend to keep. I communicate potential broken agreements at the first opportunity and I clear up all broken agreements immediately.

4. EXCELLENCE. I always deliver products and services of exceptional quality that add value to all involved for the long term. I look for ways to do more with less and stay on a path of constant and never ending improvement and innovation.

5. COMMUNICATION. I speak positively of my fellow team members, my clients and Sign Station both in public and private. I speak with good purpose using empowering and positive conversation. I never use or listen to sarcasm or gossip. I always apologize for any upsets and then look for a solution. I discuss concerns in private and with the involved person.

6. EDUCATION. I consistently learn, grow and master so that I can help my follow team members and clients learn, grow and master, too.

7. TEAM WORK. I am a team player and team leader. I do whatever it takes to stay together and achieve team goals. I focus on cooperation and always come to a resolution. I am flexible in my work and able to change. I ask for help when I need it and I am compassionate to others who ask me for help.
 

8. BALANCE. I have a balanced approach to life, remembering that spiritual, social, physical, family and work aspects are all important.

9. FUN. I view my life as a journey to be enjoyed and appreciated and I create an atmosphere of fun and happiness so all around me enjoy it as well. I celebrate my wins and the wins of my clients and team.